National Tourism Campaign · Kenya 2026

Ksh 1
Billion
to the Frontlinesof Tourism

A national movement to channel visitor generosity directly to the service workers, communities and conservation efforts that make Kenya's tourism extraordinary.

Campaign closes December 31, 2026

Hotels  ·  Lodges  ·  Camps  ·  Restaurants  ·  Tour Operators  ·  Travelers

Championed by the Ministry of Tourism & Wildlife, Republic of Kenya  ·  In partnership with the tourism industry
📊 Live Campaign Progress

The Movement Is Growing

Thousands are joining the pledge to transform Kenya's tourism industry

Total Raised

Ksh 0

of Ksh 1,000,000,000 goal

0%achieved

0 pledges signed

Why This Matters

Travel That Gives Back

🤝

Service Workers

Guides, housekeepers, waiters, and hospitality staff are the heartbeat of tourism. Digital tipping ensures gratuity reaches them directly, transparently, and fairly.

🌿

Conservation

Kenya's wildlife and wild places are irreplaceable. Visitor micro-contributions fund conservancy protection, anti-poaching programmes and wildlife monitoring.

👨‍👩‍👧‍👦

Communities

The families and villages living alongside Kenya's great wildlife corridors deserve to share in tourism's prosperity — through schools, clinics, livelihoods and cultural pride.

Committed Partners

Participating Partners

18Partners

Hotels, camps, lodges, restaurants and businesses proudly supporting Kenya's tourism workforce and conservation efforts

🦁
OL Pejeta Conservancy
Conservancy
🍽️
Ali Barbour's Cave
Restaurant
🦒
Giraffe Manor
Hotel
Basecamp Explorer
Camp
🏕️
&Beyond Kichwa Tembo
Camp
🏨
Nairobi Serena Hotel
Hotel
🏛️
Hemingways Nairobi
Hotel
🌄
Angama Mara
Lodge
🥩
Carnivore Restaurant
Restaurant
🏢
Sarova Hotels
Hotel Group
🌳
Tortilis Camp
Camp
Robin's Nest Cafe
Restaurant
Become a Partner

Hotels  ·  Lodges  ·  Camps  ·  Restaurants  ·  Cafés  ·  Tour Operators  ·  Safari Guides  ·  Travel Agents  ·  Conservancies  ·  Spas  ·  Activity Providers

Take Action Now

Add Your Voice to the Movement

Join thousands of Kenyans, industry partners, and guests to our wonderful country on this important mission.

🛡️Secure & Verified Campaign

Make Your Pledge Today

Add your name to Kenya's national pledge register and join thousands supporting our tourism heroes.

🔒 Your name appears publicly. Email is kept private and secure.

23

Pledges Signed

Recent Pledges

See who's joining the movement

Live
Individual

"Our guides work so hard — this is long overdue."

Individual

"Proud to support this national initiative."

Individual

"Kenya's tourism workers deserve this recognition."

Individual

"Every shilling counts. Let's reach 1 Billion!"

Individual

"Signing for the communities of the Mara corridor."

Individual

"Tourism must benefit everyone in the chain."

💛Voices From the Movement

The Pledge Wall

Real people. Real commitment. Real change for Kenya.

Updating Live

74

Total Pledges

5

Business Partners

69

Individuals

Individual

"Tourism must benefit everyone in the chain."

Hassan A.

Just now
Individual

"Our guides work so hard — this is long overdue."

Muthoni W.

Just now
Individual

"Proud to support this national initiative."

David Otieno

Just now
Individual

"Kenya's tourism workers deserve this recognition."

Wanjiru K.

1m ago
Individual

"Signing for the communities of the Mara corridor."

Zawadi M.

1m ago
Individual

"Tourism must benefit everyone in the chain."

Tom Odhiambo

2m ago
Individual

"Our guides work so hard — this is long overdue."

Lucy Njeri

2m ago
Individual

"Proud to support this national initiative."

Hassan A.

3m ago
Individual

"Kenya's tourism workers deserve this recognition."

Muthoni W.

3m ago

Ksh 38.0M

Tips Distributed via Shukran

4,800+

Workers Paid

94%

Guest Participation Rate